AIB - FUNDAMENTALS OF SMALL
BUSINESS BANKING
Course Description:
This course will provide students with the background
required to interact successfully with small business customers. Core
business terminology such as business legal structures, business types
(industry sectors), operating cycles, and business life cycles will be
defined and explored. Business cycles and how they drive the need for
bank products and services will be examined.
Audience:
Bank personnel who have had limited exposure to the
small business market but are responsible for servicing or selling to
small business customers.
Learning Objectives:
After completing this course, students will be able
to:
-
Identify common characteristics of the small
business market, including business statistics and owner
demographics.
-
Describe the different types of business legal
structures.
-
Identify common characteristics of small business
markets
-
Match business products and services to business
cycles
-
Compare the operating cycles of various business
types
-
Identify the life stages of a business
Course Credits:
AIB credits - 0.5;
CEU credits - 0.5
Delivery Methods:
This course is available in
the following formats:
For further
information, please call Elisa Legg at 212-297-1679 or
elegg@nyba.com.